The Value of Personalizing & Localizing Messages to Congress

Email campaigns by grassroots organizations are the most common form of advocacy in America. CMF research proves that personalized communication is more influential than form communication. 

Target Audience

Beginners

Learning Objectives

  1. Why it is important for constituents to personalize their communications with their Members of Congress; and
  2. What Congress looks for in constituent communication.
Course summary
Course opens: 
10/20/2018
Course expires: 
11/01/2021
Parent activity set: 

Available Credit

Accreditation Period

Course opens: 
10/20/2018
Course expires: 
11/01/2021
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